Case Study

Silhouette has been selling stunning party clothes for kids and teens since 2012. They cater for boys and girls aged 2-21 and beyond and have a passion for providing fantastic quality clothing at great prices. Whether it be for Prom, Weddings, Bar/Bat Mitzvahs, Birthdays or just any special occasion, they have the perfect outfit! At Silhouette they don’t think you should have to pay a fortune to look and feel wonderful and since their inception they have taken care to ensure that all of their suppliers and designers have a great range of sensational outfits all at fair prices. 

The challenge

Attracting customers to the newly designed website.

To attract new customers and to bring a new clientele to the website as well as visiting the store.  Show a a classy image across all social media platforms.  Engage with new users and discuss benefits of the new website.

The solution

Implemented full social media campaign to drive traffic to website.  Blog implemented, fashion newsworthy items inserted into social media campaign. Increased and improve Instagram images and increased followers.

Reached out to local Facebook groups.  Continuous posting across all platforms making sure that this classy voice for this classy client was heard.