Case Study

Caramel Jewellery London launched in 2019, and founded by our owners who have over 40 years combined experience in the fashion & jewellery industry. Their passion and love for all things celestial from stars to moons and filling the world with love was their key focus to their designs. Inspiration also came from travelling the world, nature, vintage, and current trends and their vision was to create an affordable luxury, premium quality jewellery brand with easy to wear pieces that make their customers feel special.

The Challenge

To convey that their designs are for all ages. Message is  great product at a great price for yourself or perfect for gifting for your loved ones, whether you’re buying for your daughter, granddaughter aunt or niece, we have the perfect gift to make your loved one sparkle.

Lastly, to convey that they take take pride in their jewellery, but they also take pride in our customer service ethos. They are here to make your shopping experience with them a happy one and they hope their sparkly stars and charms will add a little sparkle to you and your outfit.

The Solution

Making a significant impact and shattering visual barriers. The profile is now consistently publishing and circulating captivating visuals. Employing a comprehensive Instagram and Facebook Story and Reel strategy has expanded outreach to previously untapped audiences.