Case Study

A charity dedicated to supporting the mental health and wellbeing of healthcare workers through awareness, education, and community initiatives.

The Challenge

To enhance the charity’s presence on Instagram, X, Linkedin and Facebook by creating compelling Reels, Grid posts, and Stories. The content needed to strike a balance between raising awareness of mental health challenges and showcasing the impactful work of Doctors in Distress. A thoughtful, empathetic tone of voice was essential to connect with the audience and encourage engagement.

The Result

The revitalised social media platforms have driven increased engagement and raised awareness of the charity’s mission. Doctors in Distress has seen a growing community of supporters, with its message of mental health advocacy reaching more people than ever before.