Case Study

FanU is now officially launched and is proud to be working in aid of Breast Cancer Now.

A lightweight, portable, fashionable, quiet handheld mini cool air fan, with a USB and rechargeable battery, and a detached lanyard. Suitable to carry in your handbag, jacket, coat or any pocket. This product is perfect for anyone wanting to cool down, whether it is during chemotherapy, radiotherapy, stops on the train, aeroplanes, cinemas, theatre or eating in a restaurant.

 

The Challenge

To launch www.fanu.co.uk to the world of social media. To spread the important message of chemotherapy, radiotherapy, menopause  and how this wonderful new fan can benefit millions of people worldwide.   Then to reach out to the mass market to convey a Fan U is lightweight, portable, fashionable, quiet handheld mini cool air fan, with a USB and rechargeable battery and a detachable lanyard. Suitable to carry in your handbag, jacket, coat or any pocket. Easy to use in any indoor or outdoor venue.

The Solution

Use steady and impactful social messages that stand out as marketing that’s more than just marketing.  To reach out to influencers whilst developing  an inspirational Facebook, Twitter  & Instagram accounts that really catches the eye whilst telling the heartfelt story of the birth of FanU.

SUCCESS

FanU has is now being sold at Victoria Health foods.

On 20th May Fan U are pleased to announce that the one and only Simon Cowell used a personalised FanU live on  www.itv.com/britainsgottalent  with media uptake from amazing publications such as Metro, The Sun, OK Magazine – Twitter went mad for it!!!